Marketing insights for business

Email marketing mistakes small businesses still make

Introduction to email marketing mistakes Email marketing is still one of the most cost-effective ways to reach customers. The problem is, many small businesses are tripping over the same avoidable mistakes. I’ve seen it first-hand when new clients come to me frustrated that their emails aren’t working. The good news is, most of these issues […]

Divi 5 update – What’s new and why it matters for your website

Divi 5 is here, and it’s faster, cleaner and built for the future. Here’s what the new Divi update means for your business website and why it’s worth paying attention.

Top 10 WordPress plugins every business website should use

Looking to improve your WordPress site? Here are the best WordPress plugins for business websites in 2025

What makes a great small business website in 2025?

Your website is often the first interaction a potential customer has with your business.

email marketing with Mailchimp

Email marketing with Mailchimp

Email marketing remains a vital tool for businesses of all sizes to connect with their audience, build relationships, and drive revenue.

Divi 5

Divi 5: Is it the world’s best page builder?

Divi has long been a staple in our toolkit, and the release of Divi 5 has sparked significant interest. But does it truly stand as the world’s best page builder?

CRM

How to choose a CRM for your small business

Managing customer relationships effectively is crucial for growth, and that’s where a Customer Relationship Management (CRM) system comes in.

Web Design Trends

Top 10 Web Design Trends in 2025

Trends in web design are constantly evolving, and what worked last year may not be effective today. In 2025, we’re seeing an exciting mix of aesthetics, functionality, and technology shaping the way websites are built. Here are the top 10 trends that I believe will define web design this year.

Web Design

The Importance of Responsive Web Design for Small Businesses

One of the most common challenges I see small business owners face is ensuring their website works seamlessly across all devices.

AI

The Role of AI in Web Design: A Designer’s Perspective

I’ve been reflecting on the impact of Artificial Intelligence (AI) on our industry. AI’s integration into web design has sparked both excitement and concern…

Wordpress benefits

A guide to the benefits of WordPress

In this comprehensive guide, we’ll explore the benefits of WordPress for building a website and why it’s the preferred choice for millions of users around the world.

Email Marketing

Is email marketing on its last legs in 2025?

Many companies believe that the future of online marketing is through social media alone. However the reality is that businesses across the board are still getting impressive results from email marketing campaigns.

Global Communications

Global Comms brand launch

We recently launched a new website for Global Communications Consulting. With offices in Singapore and Switzerland and a network of trusted partners around the world, GCC offers global capabilities and experience, having worked in more than 50 countries.

Are you prepared for GDPR compliance?

If your business is based in the European Union (EU) or you have customers or contacts in the EU, then you have probably heard of the General Data Protection Regulation (GDPR). For those who haven’t, the GDPR is an EU privacy law that will take effect on May 25, 2018. It will regulate the treatment and use of personal data belonging to EU citizens.